Ad providers

General

For all providers these name standards are the same

  • Name of provider is the first part of the file name

  • Year and month is the second part of the name

Files can only be imported once, if the same period needs to be updated/appended the file must be updated with an appendix for iteration. No check on number used, only that it is unique.

Example:

  • Original file name: "facebook_202111.csv"

  • Second import of the file, eg: "facebook_202111_1.csv"

  • Third import of the file, eg: "facebook_202111_2.csv"

Facebook

Files to be used for Facebook ads import must follow the format defined here.

The header row is not imported, exact names are not significant. The number of columns is important. The columns must be:

Column titleDescription

Account ID

The ID used in Facebook for the account

Campaign name

Name of campaign

Currency

Currency for the specific record

Cost

Total cost/amount

The file type is CSV (Comma Separated Values), using "," (comma) as separator.

Provider name used as filename: facebook

Example

Google

Files to be used for Google ads import must follow the format defined here.

The header rows are not imported, exact names are not significant. The number of columns is important. The columns must be:

Column title

Description

Customer ID

The ID used in Google for the customer

Budget name

Name of campaign

Currency

Currency for the specific record

Billed Cost

Total cost/amount

The file type is CSV (Comma Separated Values), using "," (comma) as separator.

Provider name used as filename: google

Note! Google can deliver the various currencies in separate files, to accommodate this it's possible to add currency code before the file extension. eg "Google_YYYYMM_NOK.csv"

Example

Digital & Video 360

Files to be used for DV360 import must follow the format defined here.

The header rows are not imported, exact names are not significant. The number of columns is important. The columns must be:

Column titleDescription

Account ID

The ID used in DV360 for the customer

Campaign name

Name of campaign

Currency

Currency for the specific record

Cost

Total cost/amount

The file type is CSV (Comma Separated Values), using "," (comma) as separator.

Provider name used as filename: dv360

Example

Microsoft

Files to be used for Microsoft ads import must follow the format defined here.

The header rows are not imported, exact names are not significant. The number of columns is important. The columns must be:

Column titleDescription

Month

Not used in the import

Manager account name

Name of campaign

Account number

The ID used in Microsoft for the customer

Bill-to country/region

Determines currency for the specific record

Bill-to-name

Not used in the import

Document number

Not used in the import

Document type

Not used in the import

Billing type

Not used in the import

Net due

Total cost/amount

The file type is XLSX (Microsoft Excel).

Provider name used as filename: microsoft

Example

LinkedIn

Files to be used for LinkedIn ads import must follow the format defined here.

The header rows are not imported, exact names are not significant. The number of columns is important. The columns must be:

Column title

Description

Account ID

The ID used in LinkedIn for the account

Campaign name

Name of campaign

Currency

Currency for the specific record

Cost

Total cost/amount

The file type is CSV (Comma Separated Values), using "," (comma) as separator.

Provider name used as filename: linkedin

Snapchat

Files to be used for Snapchat ads import must follow the format defined here.

The header rows are not imported, exact names are not significant. The number of columns is important. The columns must be:

Column title

Description

Account ID

The ID used in Snapchat for the account

Campaign name

Name of campaign

Currency

Currency for the specific record

Cost

Total cost/amount

The file type is CSV (Comma Separated Values), using "," (comma) as separator.

Provider name used as filename: snapchat

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